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OnePlus: Expanding Beyond Phones or Just Hoarding Gadgets?

23 April 2026 by
TechStora Editorial Board

OnePlus: The Brand That Can't Stop Dipping Its Toes Everywhere

Ah, OnePlus, the tech company that apparently has commitment issues. Once known for its solid smartphones, the brand now seems to be playing a chaotic game of tech bingo. Power banks, earbuds, gaming controllers, and even phone coolers? What's next, a OnePlus-branded toaster that syncs with your phone to burn motivational quotes onto your bread? Relax, OnePlus-you're not Amazon Basics.

The 120W Power Bank: When Speed Meets Redundancy

OnePlus launched a rebranded version of Oppo's 120W SuperVOOC power bank with minor tweaks and called it a day. Sure, it has a 15,000mAh battery and ultrafast charging, but let's not ignore the glaring reality-its Oppos power bank in a red coat of paint. Calling it Accelerated Red doesn't make it innovative it's like slapping racing stripes on a minivan and calling it a sports car. Nice try, OnePlus, but we can still see the DNA of your cousin Oppo shining through.

Gaming Coolers: Because Phones Overheating Is Totally Fine

Next up, we have the Magnetic Ice Cooling Clip and the Super Ice Magnetic Cooler, because apparently, OnePlus thinks gaming on a phone requires a portable refrigeration unit. One of these bad boys can allegedly drop temperatures below freezing in seconds. But seriously, why are we turning phones into mini iceboxes? If your mobile gaming performance needs this much cooling, maybe it's time to admit that Call of Duty: Mobile is not worth turning your living room into an arctic tundra.

The Gaming Controller: Turning Phones Into Wannabe Consoles

OnePlus also teased a gaming controller that adds physical buttons to its Ace 6 Ultra smartphone. While physical buttons sound great, calling it ultra-low latency and advanced multi-finger controls feels like marketing lingo for we added buttons because touchscreens suck for gaming. Pro tip: If you need this much hardware for mobile gaming, just buy an actual console. Your thumbs will thank you.

Smartwatch: A Titanium Alloy Overachiever

The fourth-generation smartwatch comes with IP68 durability, a Snapdragon W5 chip, and a Wear OS 6 interface. Oh, and it promises up to 16 days of battery life in power saver mode. Impressive? Sure. But did anyone ask for a watch with a feature list longer than a CVS receipt? Just tell us the time, track our steps, and maybe remind us to drink water. We dont need a tech demo strapped to our wrists.

Nord Buds 4 Pro: Earbuds That Try Too Hard

Finally, the Nord Buds 4 Pro earbuds boast a ridiculous 55dB Active Noise Cancellation and Hi-Res audio with LHDC 5.0. They even offer real-time translation when paired with select OnePlus phones. Real-time translation? Great, now I can finally understand what my cat's meows mean. But lets be honest: most people just want earbuds that dont randomly disconnect or fall out during a jog, not intergalactic communication devices.

The Connected Ecosystem: A Fancy Way to Say We Want All Your Money

OnePlus claims this product spree reflects a broader strategy to create a connected ecosystem. Translation: they want you to buy everything they make so you're locked into their tech dungeon forever. While the idea of interconnected devices sounds nice, this scattershot approach feels more like a tech garage sale than a cohesive strategy. Just stick to what youre good at, OnePlus-making phones that dont need a refrigerator to function.