Vibes: From Meta AI Experience to Standalone Video App
Originally launched inside the Meta AI experience in September 2025, Vibes lets users generate or remix short vertical clips with AI tools and browse a feed filled entirely with synthetic videos. Meta’s next step is to spin Vibes off as a dedicated app, giving creators a focused environment for AI‑driven video creation and discovery.
- AI‑generated or heavily AI‑shaped short clips
- Vertical‑first format optimized for mobile
- Separate app to streamline creation, remixing, and browsing
Meta Premium Subscriptions Across Its Core Apps
Meta plans to introduce paid tiers on Instagram, Facebook and WhatsApp. While pricing remains undisclosed, the company says each platform will offer its own bundle of exclusive features, keeping the basic experience free.
- Instagram: advanced Reel analytics, priority placement, ad‑free browsing
- Facebook: enhanced group tools, AI‑assisted content creation, early access to new features
- WhatsApp: extended chat history sharing, custom stickers, premium security options
WhatsApp Group Chat History Sharing
WhatsApp is testing a “group chat history sharing” feature that allows an admin to share up to 100 messages from the past 14 days with a new participant when adding them to a group. This eases onboarding and provides context without manual summarisation.
- Share up to 100 recent messages
- Limited to a 14‑day window
- Designed for admins adding new members to active groups
Instagram’s “Your Algorithm” for Reels
After a limited test in October, Instagram has rolled out “Your Algorithm” to all English‑speaking users. The feature gives individuals direct control over the Reels feed, letting them fine‑tune the type of videos they see rather than relying solely on an opaque algorithm.
- User‑controlled content preferences
- Option to boost or mute specific topics, creators, or styles
- Real‑time feedback loop to improve relevance
Overall Impact on the Meta Ecosystem
These moves signal Meta’s shift toward AI‑generated content, diversified revenue streams, and greater user agency. By separating Vibes, monetising premium features, and adding context‑rich tools for messaging and video discovery, Meta aims to keep users engaged while opening new monetisation pathways.