Issue Overview
Recent research by the Tech Transparency Project uncovered a surge of AI‑driven “nudify” applications in both the Google Play Store and Apple App Store. These apps generate sexualized images or videos of women without consent, often using face‑swap technology.
Key Findings
- 55 “nudify” apps were identified on Google Play and 47 on the Apple App Store, with 38 appearing on both platforms.
- Google and Apple removed 31 and 25 of these apps respectively after being notified, but many remain active.
- Apps such as Collart and RemakeFace continue to operate, allowing users to prompt explicit content and swap faces onto naked bodies.
- Both stores charge up to 30% on in‑app purchases, profiting from these harmful services.
Policy Implications
While both platforms officially prohibit sexual nudity, the presence of these apps demonstrates a failure to enforce existing guidelines and a need for proactive monitoring.
Call to Action
App stores must tighten their review processes, improve detection of AI‑generated deepfakes, and prioritize user safety over revenue.